Smarter Faster Better by Charles Duhigg

Charles Duhigg is a Pulitzer Prize winning investigative reporter for The New York Times and the author of best-sellers The Power of Habit and Smarter Faster Better.

In his first book, The Power of Habit, Duhigg explores the science of habit formation, illustrating why we do what we do and how we can implement positive changes.  In Smarter Faster Better, Duhigg draws on the latest findings in neuroscience, psychology, and behavioral economics as well as the experiences of CEOs and other professionals. 

In his talk, he shared with members eight key concepts, from motivation and goal setting to focus and decision making, that explain why some people and companies are able to be more productive than others.